Hey There,

I'm Alex!

A dynamic and results-driven senior marketing leader with 12+ years of experience driving strategic growth, enhancing brand presence, and leading high-impact marketing initiatives across Africa.

“Only those who risk going too far can possibly find out how far one can go” T.S. Eliot

Years of Experience

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African Countries

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Cross-sector Expertise

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Shaping Brands, Driving Growth & Creating Impact: Meet Alex Onduso!

Years of Experience

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African Markets

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In Revenue Growth

$ 0 M+

Alex Onduso is a dynamic and results-driven senior marketing leader with 12+ years of experience shaping B2C and B2B marketing strategies, accelerating growth, and elevating brand presence across Africa. With expertise spanning Higher Education, EdTech, Media, and FinTech, he has led high-impact initiatives that drive strategic visibility, market differentiation, and business success.

Currently, Alex Onduso is the Director of Marketing & Communications at African Leadership University (ALU), where leads 360° marketing efforts across ALU Rwanda, ALUSB, ALCHE, ALU’s Centres of Excellence, and B2B offerings such as ALU Executive Education. He spearheads data-driven, multi-channel campaigns, content innovation, digital transformation, and PR strategies that position ALU as the premier institution for future-ready education in Africa. His passion lies in leveraging storytelling, technology, and strategic partnerships to create meaningful impact.

Previously, Alex held Marketing and Growth roles at Nexford University, Moringa School, Nova Pioneer, Kenya Commercial Bank, and Nation Media Group – building and scaling brands, enhancing customer engagement, and driving sustainable growth. His passion lies in leveraging storytelling, technology, and strategic partnerships to create meaningful impact.

Companies Alex Has Worked With

Alex has had the pleasure of working with leading organizations across Higher Education, EdTech, Media, and FinTech, both in Africa and globally.

Core Expertise & Skills

Strategic Brand Positioning

Performance & Growth Marketing

Market Expansion & Global Positioning

Data Analytics & Business Intelligence

Sales Enablement & Demand Generation

Thought Leadership & Industry Impact Events

Content Strategy & Storytelling

PR, Media & Crisis Communication

What People Say About Alex

Colleagues and industry leaders describe Alex as a visionary marketer, results-driven strategist, and collaborative leader. Known for driving growth, elevating brands, and mentoring high-performing teams, Alex’s impact goes beyond marketing - shaping businesses and fostering innovation.

Daniel Nyakora

Director of Business Development - Transsion

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John Eliakim

Director of Recruitment & Outreach - ALU

As Director of Student Recruitment at ALU, I’ve had the privilege of working with Alex in his role as Director of Marketing across our institutions. His strategic leadership, data-driven approach, and market insights have strengthened ALU’s brand and student recruitment. Alex seamlessly combines creativity with execution, driving meaningful engagement and measurable results. His ability to align strategy with ALU’s mission makes him an invaluable leader.